Kumar Aman

Based in India • Available Worldwide

Kumar Aman

Menu

Based in India • Available Worldwide

Menu

Kumar Aman

Menu

Based in India • Available Worldwide

Menu

495+
Bright orange drawstring fabric bag tied at the top, printed with a bold black smiley face and the text “Smiley Co” above it against an orange background.

Details

Deadpan Supply

Deadpan Supply is a concept-led streetwear label that blends sarcasm with stark simplicity. I created a minimal packaging system built around a flatline expression and bold black-and-white detailing, designed to stand out by doing very little. Clean, dry, and quietly confident.

Services

Packaging design

Logo design

Brand guidelines

Year

2024

Client

Deadpan Supply Company

Deadpan wordmark on black: bold white “Deadpan” in italic sans-serif, preceded by a distressed white smiley face logo (crossed-out eyes, tongue sticking out) on a solid black field.
White distressed smiley face logo (X eyes, tongue out) centred on a solid black background, showing rough, hand-painted edges.
Bold white “Deadpan” italic wordmark centred on black, with no other graphics or background detail.
Black metallic foil pouch photographed from above, printed with a glossy white distressed smiley face logo (X eyes, tongue out) in the centre, faintly showing small white icon patterns beneath.

Testimonial

"Elliot nailed the tone straight away. No fluff, no overthinking, just a brand that feels sharp, intentional, and unmistakably us."

Max, Founder of Deadpan Supply

Tiled pattern of small white Deadpan icons—including toilets, rainbows, skulls, plungers and spray bottles—scattered across a solid black background.
Black bucket hat floating against black, embroidered at the front with the distressed white Deadpan smiley face logo (X eyes, tongue out).
Black drawstring fabric bag set against pitch-black, printed centrally with the distressed white Deadpan smiley face logo (X eyes, tongue out).

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